Partnership working makes sense!

Wider social media coverage in particular; lots of events within communities; dissemination of parent tips; poster displays; school safety events; videos disseminated across FB pages.” Public Health Team

Working together extends your reach and enhances engagement with local families. When person power is limited, it helps to spread the load. Child Safety Week offers you:

  • Something positive and practical to help cement existing relationships.
  • A basis for approaching agencies you want to build relationships with.

“I collaborated with the 0-19's service, fire and rescue service and early years service to post daily posts. The 0-19s service provided displays utilising the resources across their baby clinics. And they linked into the library’s story and rhyme times to capture families with toddlers. The fire and rescue service attended SEND schools, chatted to the children about fire safety and let them have a go at spraying water from the hose.”

Clarifying your aims

What do you want to achieve from partnership working? Think about who might:

  • Reach the audiences you struggle to reach.
  • Add some excitement or interest for the families you want to attract.
  • Enhance your reach through social media.
  • Offer display space.
  • Have budget to support your work.
  • Help on the day.
  • Offer prizes.
  • Lend you props.
  • Give a presentation.
  • Talk about the consequences of a serious injury.

“It spread the word further as more people were working on the project. They used their own professional experiences to show how child safety relates to their service." - Healthy Schools, Healthy Settings

“It increased everyone's awareness and made it a project for the community to feel part of.” Early Help Services

Here are some pointers on the wide range of agencies who you may be able to engage with on Child Safety Week.

Local councils

  • Road safety officers – visit the ‘Your Area’ section of the Road Safety GB website at www.roadsafetygb.org.uk for contact details for road safety teams in your area.

  • Trading standards – may come and talk about product safety, toy safety or car seat safety.

  • Libraries and information centres – can provide settings for displays and talks.

  • Schools – may hold special activities or assemblies during Child Safety Week.

  • Child Death Overview Panels – review child deaths to assess opportunities for prevention. Visit www.gov.uk/government/publications/child-death-overview-panels-contacts

Public health

Based in local councils in England and in the NHS elsewhere in the UK, public health teams work to improve the health of local people.

  • In England, contact your local council.
  • In Wales and Scotland, contact your local health board.
  • In Northern Ireland, contact your local health and social care trust.

Health visiting teams - health visitors, community nursery nurses and community staff nurses - are public health nurses supporting families with young children.

Health services

Doctors, nurses, midwives, paramedics and pharmacists all have an interest in children staying safe and healthy.

  • GP surgeries – many have displays that could advertise your event or highlight child safety issues. You could reach parents of babies by running joint events during baby clinics.

  • Hospitals – A&E departments may have a children’s waiting room and are a good place for displays. Some hospitals have children’s burns units or children’s trauma services, whose staff are keen to prevent serious accidents.

  • Ambulance staff and paramedics – as well as local NHS ambulance staff, you could contact charities who teach first aid and have resources for children and parents, like St. John Ambulance (www.sja.org.uk).

Fire and community police services

  • Fire and rescue services – usually based in community fire stations and engaged in fire and road safety initiatives throughout the year.

  • Neighbourhood police and community support officers – may attend local events

Children’s services

  • Children’s centres, nurseries and playgroups – offer childcare, run stay and play sessions and may offer support for parents.

Other groups and agencies

  • Interactive safety centres or ‘lifeskill’ centres – purpose-built sets based on real-life situations to give children practical training in staying safe. Visit www.safetycentrealliance.org.uk.

  • Housing associations, community centres, neighbourhood and tenants’ organisations, faith groups and charities – may run groups, offer venues or have newsletters where you can advertise your event.

  • Brownies and Scouts – award badges for road, home and fire safety. Visit www.scouts.org.uk or www.girlguiding.org.uk to find local groups.

Local businesses

Child Safety Week is a great way for local businesses to raise their profile. Don’t be shy about approaching them for support – they may provide prizes for competitions, donate products to use in goody bags or offer venues.


Sign up for safety

Encourage prospective partners to register for Child Safety Week at www.capt.org.uk/csw-sign-up. That way they’ll automatically receive the same updates as you.